How to build your business
Today we
share to you most important learning, help
for you build your own business.
If you training 1 year about business I will summarize this in most powerful 10 point which causes you are fill in the
business. If you avoid this 10 point your business will safe. IBM institution for business value OXFORD
Economic said that 90% star up are failed in
5 years. That because lack of exact innovation. We explain this under the point. This point
must be remember.
1.
Missing innovation around customer
money making model:
All of business owner firstly calculate his money making model. They can’t
see the customer money making model. How to success the customer.
Customer:
·
Profitability
·
Growth
·
Productivity
·
Gross
margin
·
Revenue
·
Brand
equity
·
Inventory
turnover
·
Cash
flow
·
Customer
Accusation
·
Retention
How to my customer grow by money. How to
my customer revenue are growing when we understand them we can fulfill the customer need . How solve your
customer problem in his life
which he can’t solve on his own . Where are innovation crate in customer need.
2.
Negative cash flow & negative
working capital:
Working capital is a most
important because it is a breath of business. Working capital run the business.
A cheque in hand means nothing you need cash. There are both important profit & cash . you need
two things but two are different means . your books of account show the profitability
but your cash payment delay . your can’t recover your money in the market ,recover
are slowing. For this reason your will
take funding but at the level funding are stop. So you need positive cash flow
maintain.
3.
1.
Expansion with negative margin :
Today many of startup competition with each other by market accusation .
They also taken loss leadership strategy & selling cheap price. When rising
the company value then will give funding to the outside. If you don’t know
where are bring your profit after you are dying.
Lack of talented man power:
Are you crate high potential man power, high performance, high skill,
high will ?
That is my question of you. If you not build high performance team ,you
will not grow your business. You must need manpower.
5. Scalability with recurring revenue
model:
Sociability & recurring revenue are two different things. Scalability
means the business will go to big model are found. Many sratrup are profitable
, Margin are enough but those business are not go to big & scalability in
the world. When your business are growing to
big , are your customer regular ? Are your customer can retention ? Are your ensure recurring revenue customer
which are working with you in long term . your business must be build
recurring revenue model.
6.
Mixed Marketing signal & wrong
position:
Identify your product positioning & identity . Which your perfect
customer & imperfect customer will be identify .Most of the business man
don’t know which are the perfect customer . They always selling product any
type of customer but every customer are not your perfect customer. So be
careful identify your right customer. On the other hand you must be know your
perfect product & know your imperfect product. You don’t planning your
product, you don’t planning customer segmentation . you will need understand
the market demography and market psychograph . Search for your single signal
that is create your identity like: Newest , problem solver, best , convenient ,
cheapest, best value, most prestigious, maximum feature, most reliable etc.
7.
Releasing product as a Laggard:
Laggard means those business man who are late bring his product . For
this reason laggard business man giving discount, scheme , low margin operate , giving
credit like that. You business is safe it’s depend on your product
timing is right. You understand the
market adoption curve. On of the biggest reason business man bring the product
late in the market ,so he struggle al time in business.
8.
Save yourself getting outcompeted:
You start your business but your competitor are carefully locking your business . What are you doing in
business ? So you prepare to create
entry barrier in your business. You
creating blue ocean so that your competition are irrelevant
9.
Missing the process of converting
feedback into feed- forward:
Customer giving you feedback but you don’t feedback convert into feed –
forward. Customer giving your existing problem in the product but you understand that customer want discount .
Customer always signal you remember Complain is a gift, catch it . Customer wants to be with you but
only thing that he is expecting please change yourself. The first product always for trial . Your
first product is never your final product. The product are requiring
improvement.
10. Business model of building complete ecosystem:
Business ecosystem means the one animal depend one other
animal for surviving . For example : Face book, you tube
, amazon , android etc.
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