Have you Adopted competitive Advantage to Boost your sales
Boost your sales Introduction:
My dear friends, today i discuss about how to you adopted competitive advantage to boost your sales .So that you can increase your sales easily .- Does your product have uniqueness over your competitors?
- Is your product providing maximum benefits to the customer?
Do you want to know how you can boost your sales through competitive advantage ?
In this age of cut- throat competition and with the on set of on-line shopping platforms, forget doubling your sales, selling your product itself has become more challenging.
Does this situation panic you? Are you searching for a formula to increase your sales or say double your sales?
Then you wait is over!
Read the article to double your sales through competitive advantage .
In this age of cut- throat competition and with the on set of on-line shopping platforms, forget doubling your sales, selling your product itself has become more challenging.
Does this situation panic you? Are you searching for a formula to increase your sales or say double your sales?
Then you wait is over!
Read the article to double your sales through competitive advantage .
Sales is 90% conviction and 10%
communication of your conviction .
What is competitive advantage & boost your sales ?
Every product has some unique feature and some benefits .These two put together, may act as an advantage for you over your competitors.
But will this lead to increasing your sales ? The answer is no!
It is by focusing on benefits that come attached to these unique features, you can double your sales.
So, focus on those features of your product that provide maximum benefits to your customer. This will act as an advantage for the customer This will act as an advantage for the customer .This will act as an advantage for the customer over your competitors .And, this is what we call as competitive advantage .Let's understand this with some examples from CASE Industry.
Example 1:
This CASE , Pen is beautiful. This is the feature of pen.But , if you want to sell ,tell the benefits of pen to the customer.
What is the benefit here?
This pen is beautifully and it will help beautify your handwriting.
So, focus on the benefit to the customer.
Example 2:
The average mileage of case company - Back loader is good. This is the feature of black loader.
What is the benefit here?
You can save : Rs 2 lac per year by purchasing it.
So, focus on the benefit to the customer. Where to focus?
When applied to business ,it would mean '' Focus on those qualities which are not with anyone'' And this is what we call as competitive Advantage.
If anyone has become a millionaire or billionaire ,it is just become of competitive advantage.
But the question arises ' Where to focus?' you will get the competitive advantage not by addressing the objection but killing the objection in advance.
Thank you so much.
Example 1:
This CASE , Pen is beautiful. This is the feature of pen.But , if you want to sell ,tell the benefits of pen to the customer.
What is the benefit here?
This pen is beautifully and it will help beautify your handwriting.
So, focus on the benefit to the customer.
Example 2:
The average mileage of case company - Back loader is good. This is the feature of black loader.
What is the benefit here?
You can save : Rs 2 lac per year by purchasing it.
So, focus on the benefit to the customer. Where to focus?
When applied to business ,it would mean '' Focus on those qualities which are not with anyone'' And this is what we call as competitive Advantage.
If anyone has become a millionaire or billionaire ,it is just become of competitive advantage.
But the question arises ' Where to focus?' you will get the competitive advantage not by addressing the objection but killing the objection in advance.
Don't think about undercutting .If this is
your focus, you will kill your gross margins.
So, don't focus on cutting down your gross margin, focus on competitive advantage.By doing so, you will kill the competition.
Always remember," people cannot make money by saving money; they need to earn money to make money."
Posts
No comments